Provision of Personal Data
Unless specified otherwise below, the provision of your personal data is neither legally nor contractually obligatory, nor required for the conclusion of a contract. You are not obliged to provide your data. Not providing it will have no consequences. This only applies as long as the processing procedures outlined below do not state otherwise. "Personal data" refers to any information relating to an identified or identifiable natural person.

Server Log Files
You can use our website without submitting personal data. Every time our website is accessed, user data is transferred to us or our web hosts/IT service providers by your internet browser and stored in server log files. This data includes, for example, the name of the site accessed, date and time of the request, IP address, amount of data transferred, and the requesting provider. Processing is carried out based on Article 6(1)(f) GDPR due to our legitimate interests in ensuring the smooth operation of our website and improving our services.

Orders
Collection, Processing, and Transfer of Personal Data in Orders
When you place an order, we only collect and use your personal data as necessary for fulfilling and handling your order and processing your queries. The provision of this data is required for the conclusion of a contract. Failure to provide it will prevent the conclusion of any contract. Processing will occur based on Article 6(1)(b) GDPR and is required for fulfilling the contract with you. Your data is transferred to shipping companies, dropshipping providers, payment service providers, order handling service providers, and IT service providers you select. We comply strictly with legal requirements, and the scope of data transmission is limited to a minimum.

Contact, Evaluations, Newsletter
Collection and Processing When you use the contact form, we collect your personal data (name, email address, message text) only to the extent you provide. Data processing serves the purpose of contacting you. By submitting your message, you consent to the processing of your transmitted data. Processing is based on Article 6(1)(a) GDPR with your consent. You can withdraw your consent at any time by contacting us, without affecting the legality of the processing carried out with your consent before withdrawal. We will use your email address solely to process your request. Your data will be deleted unless you consent to further processing and use.

Use of Your Email Address for Newsletters
We use your email address outside of contractual processing exclusively to send you a newsletter for our own marketing purposes if you have explicitly agreed to this. Processing is based on Article 6(1)(a) GDPR with your consent. You can withdraw your consent at any time without affecting the legality of the processing carried out with your consent before withdrawal. You can unsubscribe from the newsletter at any time using the relevant link in the newsletter or by contacting us. Your email address will then be removed from the mailing list.

Your data will be forwarded to a service provider for email marketing during order processing. It will not be forwarded to other third parties.

Shipping Companies
Forwarding Your Email Address to Shipping Companies for Shipping Status Information
We forward your email address to the shipping company during contractual processing if you have explicitly agreed to this in the order process. This forwarding serves the purpose of informing you by email about the shipping status of your order. Processing is based on Article 6(1)(a) GDPR with your consent. You can withdraw your consent at any time by contacting us or the transport company without affecting the legality of the processing carried out with your consent before withdrawal.

Payment Service Providers
Using PayPal
All PayPal transactions are covered by the PayPal Data Privacy Statement. You can find this at https://www.paypal.com/de/webapps/mpp/ua/privacy-full?locale.x=en.

Use of Personal Data if You Choose Klarna as Payment Method
If you choose Klarna’s payment services (Klarna invoice and/or Klarna hire purchase), you consent to us collecting and transmitting to Klarna the required personal data for handling purchase on account and for conducting an identity and credit check. This includes your first name, last name, date of birth, gender, email address, IP address, phone number, and the data required for handling the purchase on account related to the order, such as item numbers, invoice amount, and taxes. Processing is based on Article 6(1)(a) GDPR with your consent. You can withdraw your consent at any time by contacting us, without affecting the legality of the processing carried out with your consent before withdrawal. This data is transmitted so that Klarna can produce an invoice for handling your purchase with your desired invoice processing method and conduct an identity and credit check. Klarna requires the buyer’s personal data to collect information from credit agencies for identity and credit checking purposes.

In the UK, these may include the following credit agencies:

Experian Ltd, PO Box 9000, Nottingham, NG80 7WF
Equifax Ltd, Capital House, 25 Chapel Street, London, NW1 5DS
TransUnion International UK Limited, One Park Lane, Leeds, West Yorkshire, LS3 1EP
During the decision-making process regarding the establishment, execution, or termination of the contractual relationship, Klarna collects and uses information on the buyer’s previous payment behaviour and probability values based on this behaviour. Klarna will calculate these score values based on a scientifically recognized mathematical and statistical procedure. Klarna will use your address data, among other things, for this purpose. If this calculation shows that you are not creditworthy, Klarna will inform you immediately.

Revocation of the Use of Personal Data by Klarna
You may withdraw your consent to the use of personal data by Klarna at any time. Klarna may, however, continue to process, use, and transmit personal data if this is necessary for the contractually compliant handling of payments by Klarna’s services, is legally prescribed, or is required by a court or authority. You can obtain information on the personal data stored by Klarna at any time. This right is guaranteed by the Data Protection Act 2018. If you wish to access this information or share changes relating to the stored data with Klarna, you can send an email to dataprotection@klarna.co.uk.

Cookies
Our website uses cookies. Cookies are small text files that are saved in a user’s internet browser or by the user’s internet browser on their computer system. When a user visits a website, a cookie may be stored on the user’s operating system. This cookie contains a characteristic character string that allows the browser to be clearly identified when the website is visited again.

We use these cookies to make our offering more user-friendly, effective, and secure. Cookies also allow our systems to recognize your browser after a page change and to offer you services. Some functions of our website cannot be offered without the use of cookies. These services require the browser to be recognized again after a page change. Processing is carried out based on Article 6(1)(f) GDPR due to our legitimate interest in ensuring the optimal functionality of the website and a user-friendly and effective design of our services.

Cookies will be stored on your computer. You have full control over the use of cookies. By selecting the appropriate technical settings in your internet browser, you can be notified before the setting of cookies and decide whether to accept this setting in each individual case, as well as prevent the storage of cookies and the transmission of the data they contain. Cookies that have already been saved may be deleted at any time. However, this may prevent you from making full use of all the functions of this website.

Using the links below, you can find out how to manage cookies (or deactivate them, among other things) in major browsers:

Chrome Browser
Internet Explorer
Mozilla Firefox
Safari
Analysis, Advertising, Communication
The data processing described below, especially the setting of cookies, will be carried out based on Article 6(1)(f) GDPR due to our legitimate interest:

In the needs-based and target-oriented design of our website, e.g., with tools for analysis and statistics.
In addressing website visitors in a targeted manner using interest-based advertisements, e.g., using conversion tracking.
In direct customer communication, e.g., using live-chat tools.
You have the right to object to this processing of your personal data according to Article 6(1)(f) GDPR, for reasons relating to your personal situation.

Use of Google Analytics
Our website uses the web analysis service Google Analytics by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the data controller responsible for your data if you have your habitual residence in the European Economic Area or Switzerland. Google Ireland Limited is therefore responsible for processing your data and ensuring compliance with applicable data protection laws.

The processing of data serves to analyze this website and its visitors. Google will use this information on behalf of the operator of this website to evaluate your use of the website, compile reports on website activity, and provide other services to the website operator related to website and internet use. The IP address communicated by your browser as part of Google Analytics is not associated with any other data held by Google. Google Analytics uses cookies, which make it possible to analyze your use of the website. The information generated by the cookie regarding your use of this website is usually transferred to a Google server in the USA and stored there. IP anonymization is activated on this website. Google uses this to shorten your IP address within Member States of the European Union or in other signatories to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there. Your data may be transmitted to the USA. Following the US-EU Data Protection Agreement, Google has become “Privacy Shield” certified and is therefore obliged to observe European data protection laws. You can prevent the collection of data (including your IP address) generated by the cookies and related to your use of the website by Google, as well as the processing of this data by Google, by downloading and installing the browser plug-in available at the following link: [https://tools.google.com/dlpage/gaoptout?hl=en]. You can set an opt-out cookie to prevent the collection by Google Analytics across devices. Opt-out cookies prevent the future collection of your data when you visit this website. You need to opt out on all systems and devices in use for this to work comprehensively. If you click here, the opt-out cookie is set: Disable Google Analytics. You can find more detailed information on the terms and conditions of use and data protection at Google Analytics Terms and at Google Privacy Policy.

Use of Google Remarketing or “Similar Target Groups” Function
Our website uses the remarketing or “similar target groups” function by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the data controller responsible for your data if you have your habitual residence in the European Economic Area or Switzerland. Google Ireland Limited is responsible for processing your data and ensuring compliance with applicable data protection laws.

This function serves to analyze visitor behavior and interests. Google uses cookies to analyze website use, forming the basis for producing interest-related advertisements. Cookies allow for recording website visits as well as anonymized data on the use of the website. The personal data of website visitors is not saved. If you visit another website in the Google display network, you will be shown adverts more likely to consider previous areas of product and information interest. Your data may also be transmitted to the USA. Following the US-EU Data Protection Agreement, Google has become “Privacy Shield” certified and is therefore obliged to observe European data protection laws. You can permanently deactivate the use of cookies by following the link below and downloading and installing the plug-in: Google Ad Settings. Alternatively, you can deactivate the use of cookies by third parties by visiting the Network Advertising Initiative deactivation page at Network Advertising Initiative and following the opt-out instructions. You can find more detailed information on Google remarketing and the associated data protection declaration at: Google Privacy & Terms.

Use of Google Ads Conversion Tracking
Our website uses the online marketing program “Google Ads,” including conversion tracking. Google conversion tracking is a service operated by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the data controller responsible for your data if you have your habitual residence in the European Economic Area or Switzerland. Google Ireland Limited is responsible for processing your data and ensuring compliance with applicable data protection laws.

If you click on adverts placed by Google, a cookie is placed on your computer for conversion tracking. These cookies have limited validity, do not contain any personal data, and cannot be used for personal identification. If you visit certain pages on our website and the cookie has not yet expired, we and Google can recognize that you have clicked on the advert and were forwarded to this page. Every Google Ads customer receives a separate cookie. Therefore, it is not possible to track cookies relating to the websites of other Ads customers. The information collected using the conversion cookie serves to produce conversion statistics. This allows us to determine the total number of users who have clicked on our adverts and were forwarded to a page with a conversion tracking tag. However, we do not receive any information that could be used to personally identify users. You can prevent the storage of cookies by selecting appropriate technical settings in your internet browser. However, this may prevent you from making full use of all the functions of this website. You will not be included in the conversion tracking statistics. You can also deactivate personalized advertising in Google’s advertising settings. You can find instructions at Google Ad Settings. You can also deactivate the use of cookies by third parties by visiting the Network Advertising Initiative deactivation page at Network Advertising Initiative and following the opt-out instructions. More information and Google’s data protection declaration can be found at: Google Privacy Policy.

Use of Facebook Remarketing
Our website uses the remarketing function “Custom Audiences” by Facebook Inc. (1601 S. California Ave, Palo Alto, CA 94304, USA; “Facebook”). This function serves to address the visitor to the website with interest-related advertising on the social network Facebook. We have implemented Facebook’s remarketing tag on our website for this purpose. This tag sets up a direct connection to Facebook’s servers when you visit our website. This informs the Facebook server which of our web pages you have visited. Facebook assigns this information to your personal Facebook user account. When you visit the social network Facebook, you will be shown personalized, interest-related Facebook ads. Your data may also be transmitted to the USA. Following the US-EU Data Protection Agreement, Facebook has become “Privacy Shield” certified and is therefore obliged to observe European data protection laws. You can deactivate the remarketing function “Custom Audiences” here. More detailed information on Facebook’s collection and use of data, your associated rights, and options for protecting your privacy can be found in Facebook’s privacy policy: Facebook Privacy Policy.

Use of Bing Ads
Our website uses Bing Ads, provided by Microsoft Corporation (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA; “Microsoft”). If you click on an advert placed by Microsoft Bing Ads, a cookie is placed on your computer for conversion tracking. This cookie has limited validity and does not serve purposes of personal identification. If you visit certain pages on our website and the cookie has not yet expired, we and Microsoft can recognize that you have clicked on the advert and were forwarded to this page. The information collected using the conversion cookie serves to produce conversion statistics. This allows us to determine the total number of users who have clicked on our adverts and were forwarded to a page with a conversion tracking tag. However, we do not receive any information that could be used to personally identify users. Your data may also be transmitted to the USA. Following the US-EU Data Protection Agreement, Microsoft has become “Privacy Shield” certified and is therefore obliged to observe European data protection laws. You can prevent the storage of cookies by selecting appropriate technical settings in your internet browser. However, this may prevent you from making full use of all the functions of the website. You will not be part of the conversion tracking statistics. Further information on data protection and the cookies used by Microsoft Bing can be found at: Microsoft Privacy Statement.

Use of the “Zendesk Chat” Live Chat System
Our website uses Zendesk Inc.’s live chat system (1019 Market Street, 6th Floor, San Francisco, California 94103, USA; “Zendesk”). The system facilitates communication between you and us. A usage profile can be generated from this data under a pseudonym. Cookies are used for this purpose, enabling the recognition of your internet browser. Your data may be transmitted to the USA. Transmission of data to the USA is covered by an adequacy decision by the European Commission. If Zendesk transmits the data to third countries not covered by an adequacy decision, this will occur based on binding internal data protection provisions according to Article 47 GDPR. You can view these provisions at Zendesk Processor Policy and Zendesk Controller Policy. You can prevent the storage of cookies by selecting appropriate technical settings in your internet browser. However, this may prevent you from making full use of all the functions of the website. More detailed information on Zendesk’s collection and use of data, your associated rights, and options for protecting your privacy can be found in Zendesk’s privacy policy at: Zendesk Privacy Policy.

Plug-ins
Use of Social Plug-ins via the “2-Click Solution”
Our website uses social network plug-ins via the “2-click solution.” No connection is made to the social network servers, and no data is submitted without your explicit consent. Standard integration of plug-ins sets up a connection between your computer and the provider’s servers when you call up pages on our website containing such a plug-in, allowing the plug-in to be shown on the web page by a notice sent to your browser. Both your IP address and the fact that you have visited our web pages are transmitted to the provider’s servers. This happens regardless of whether you are registered with or logged into the social network. The information is transferred even if users are not registered or logged in. If you are logged into the social network, this information is also assigned to your user profile. When you use plug-in functions (e.g., activate the button), this information is also assigned to your user account, which you can prevent by logging out before using the plug-in.

To ensure that you retain control over your data, we have decided to deactivate the corresponding button initially. This is shown by the greyed-out button. No connection is made to the social network servers, and no data is submitted without your explicit consent in the form of activation of the button. Only when you activate the button does it become active (highlighted) and set up a direct connection to the social network’s servers. By logging in, you give your permission for the transfer of your data to the respective social media provider. At this time, information such as your IP address and which websites you have visited is transmitted. If you are connected simultaneously with one or more of your social network accounts, the information collected is also assigned to your corresponding profiles. You can prevent this assignment by logging out before visiting our website and before activating the button for your social media accounts.

The social networks listed below are integrated with the “2-click function.” More detailed information on the scope and purpose of collection and use of the data, your associated rights, and options for protecting your privacy can be found in the provider’s privacy policy via the links:

Facebook by Facebook Inc. (1601 S. California Ave, Palo Alto, CA 94304, USA): Facebook Privacy Policy
Pinterest by Pinterest Inc. (635 High Street, Palo Alto, CA, 94301, USA): Pinterest Privacy Policy, Pinterest Help
Instagram by Instagram LLC. (1601 Willow Road, Menlo Park, CA 94025, USA): Instagram Privacy Policy

Use of YouTube
Our website uses the function for embedding YouTube videos provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “YouTube”). YouTube is an affiliated company of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). This feature shows YouTube videos in an iFrame on the website. The option “advanced privacy mode” is enabled, preventing YouTube from storing information on visitors to the website. Only if you watch a video is information transmitted to and stored by YouTube. Your data may also be transmitted to the USA. Following the US-EU Data Protection Agreement, Google has become “Privacy Shield” certified and is therefore obliged to observe European data protection laws. More information on the data collected and used by YouTube and Google, your rights, and privacy can be found in YouTube’s privacy policy: YouTube Privacy Policy.

Use of Google Maps
Our website uses Google Maps embedding provided by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA). Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the data controller responsible for your data if you have your habitual residence in the European Economic Area or Switzerland. Google Ireland Limited is responsible for processing your data and ensuring compliance with applicable data protection laws. This feature visually represents geographical information and interactive maps. Google collects, processes, and uses data on visitors to the website when they call up pages with embedded Google maps. Your data may also be transmitted to the USA. Following the US-EU Data Protection Agreement, Google has become “Privacy Shield” certified and is therefore obliged to observe European data protection laws. Processing is carried out based on Article 6(1)(f) GDPR due to our legitimate interest in a needs-based and targeted design of the website. More information on the data collected and used by Google, your rights, and privacy can be found in Google’s privacy policy at: Google Privacy Policy. You also have the option of changing your settings in the data protection center to manage and protect the data processed by Google.

Rights of Affected Persons and Storage Duration
Duration of Storage
After contractual processing has been completed, the data is initially stored for the duration of the warranty period, then in accordance with the retention periods prescribed by law, especially tax and commercial law, and then deleted after the period has elapsed unless you have agreed to further processing and use.

Rights of Affected Persons
If the legal requirements are fulfilled, you have the following rights according to Articles 15 to 20 GDPR: Right to information, correction, deletion, restriction of processing, and data portability. You also have the right to object to processing based on Article 6(1) GDPR and to processing for direct marketing purposes according to Article 21(1) GDPR.

Contact us at any time. Our contact details can be found in our imprint.

Right to Complain to the Regulatory Authority
You have the right to complain to the regulatory authority according to Article 77 GDPR if you believe that your data is not being processed legally.

Right to Object
If the data processing outlined here is based on our legitimate interests in accordance with Article 6(1)(f) GDPR, you have the right, for reasons arising from your particular situation, to object at any time to the processing of your data with future effect. If the objection is successful, we will no longer process the personal data unless we can demonstrate compelling legitimate grounds for the processing that outweigh your interests or rights and freedoms, or the processing is intended for the assertion, exercise, or defense of legal claims.

If personal data is being processed for direct advertising purposes, you can object to this at any time by notifying us. If the objection is successful, we will no longer process the personal data for direct advertising purposes.